A third-generation healthcare entrepreneur, Meir’s connection to the pharmaceutical world runs deep. His grandfather was among the first to represent global pharma companies in Israel during the pre-state era, and Meir began working in the family business at the age of five. This early immersion in healthcare, combined with a personal tragedy—the loss of a close friend due to lack of access to an unregistered therapy—ignited Meir’s life mission: to ensure that no patient is left behind, regardless of geography.

Under Meir’s leadership, Medison evolved into a global force, pioneering the Global Commercialization Partnership model for biotech companies. Today, Medison is the go-to partner for biotechs seeking fast, efficient, and reliable market entry across what Meir calls “most of the world” markets—regions often overlooked by traditional go-to-market strategies. His vision has redefined global access to breakthrough therapies and positioned Medison as a category leader and disruptor in the field.

Through Tzalir, Meir channels his passion for innovation and impact into a broader platform—investing in mission-aligned ventures, supporting first-time fund managers with non-correlated strategies, and driving social transformation through the Tzalir Fund, Tzalir’s philanthropic arm.

Meir stands at the intersection of business, biotech, and purpose—using his deep expertise, global perspective, and entrepreneurial drive to reshape the future of healthcare. His work continues to influence policy makers, industry leaders, and innovators across the life sciences ecosystem.

Meir is married to Zilit, a father of eight, and resides in Israel.

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Yoel is the CEO of Tzalir and oversees all aspects of the business and operations of Tzalir, is responsible for formulating Tzalir’s investment strategy, as well as the structuring and execution of all Tzalir’s investment transactions. Yoel is also responsible for forming strategic partnerships with like minded investors and for designing and implementing growth and innovation fostering activities.

Yoel serves as an executive board member of Medison, and is actively involved in leading Medison’s strategic growth initiatives and its capital markets and global corporate development activities.

Yoel is deeply committed to social entrepreneurship and to promoting and mentoring next generation of social leaders, incorporating values of equal opportunity and social contribution. 

Yoel is a graduate of the Hebrew University School of Law and the New York University Law School, both with honors.

Yoel is married to Keren, a father of three, and resides in Israel.

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Before joining Tzalir, Michael was the financial controller of Gamida Cell, a publicly traded company on the NASDAQ. He also worked as a credit accountant at Fortress Investment Group. Michael began his career at EY, where he was an assurance senior, and earned his CPA in the State of New York.

Michael is a graduate of Macaulay Honors College at Baruch College.

Michael lives in Israel with his wife Annie and their children.

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Mira has over 15 years of experience. Before joining Tzalir, Mira worked with a NASDAQ-listed publicly traded company, assorted retail organizations, and international conference management firms.

Certified Bookkeeper (Level 3), B.A. Graduate from the Hebrew University of Jerusalem.

Mira lives in Shoham, Israel with her three children.

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Rinat has over 20 years of experience as executive personal assistant to top level and c-level executives in large and complex organizations. 

Rinat holds Bain Administration & Governmental Affairs from Sapir College in Israel.

Rinat lives in Israel with her husband and their two children.

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Oshrat has more than 17 years of extensive experience as bookkeeper.

Oshrat lives in Israel with her husband Asher and their three daughters.

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